Podcasting can be a valuable tool to increase your brand awareness. Technology gives brands an opportunity to market themselves in ways they have not been able to before and is now faster than ever. It gives brands ways to communicate with their existing and potential audience in numerous ways and podcasting is just the tip of the iceberg.
Read MoreMake your customers the top priority and they take care of you! Customer service on social is literally a life-changing topic that deserves a whole conversation on its own. Brands thrive when their customer service is top-notch whereas things begin to unravel when businesses lack the right touch.
Read MoreContent is king and we all love and live for it! Pumping out relevant content that is on-trend and engaging is an ever-changing puzzle that we strive to get ahead of every single day. Gone are the days where customer satisfaction is based solely on material generated from businesses alone. This is where UGC hits big and it only gets bigger in 2020!
Read MoreGreat minds think alike. But, greater minds collaborate! Sharing thoughts and bouncing ideas off with those around you are essential to any creative process. You can gather all the ideas you want and try to power through challenges by yourself, but you’re limited by your own manpower. This is where meetings come into play.
Read MoreThe sooner we realize that an individual’s potential while working alone is constrained to one brain, two hands, and a 24 hour day, the earlier we can maximize our efforts and grow exponentially in a team environment. Bouncing off ideas and reaping the cascading effects has never been more rewarding! Start building your PR team today and see your dreams materialize. Here are top 3 reasons why you need a strong PR team!
Graphic design is everywhere, and it’s such a staple in PR and creative marketing. However, there are times when the same content on social media constantly gets recycled and by the time your brand adopts the “latest” design trend you’ve seen on Instagram, it’s already out of fashion. It’s also difficult to communicate what you want your brand aesthetic to be if you don’t know what you want!
Read MoreThe digital marketing game is constantly changing and it can get super confusing real quick. As we battle the world for online attention, it’s important to make sure you’re tapping into the right source of attention too. Lucky for you, you have us to test the waters for you first! We checked up on every major social media platform so you don’t have to. Keep reading for a brief overview on every major social media platform.
Read MoreMarketing can sometimes cost the big bucks. But how about the little guys? How do we maximize our dollar to grow our business and test out our markets to see who our key demographics are? Well you are in luck! We are in the same boat as you. Here are the ‘Top 3 Cheapest Ways to Market Your Business’ - no matter if you offer a service or product.
Read MoreIf we could have the perfect lighting for all our client photos that would be a huge lifesaver. As much as we love Fall and Winter, they are gloomier than we would like. But it's okay, your Instagram feed does not have to suffer until spring! Here are some tips and tricks for making the most of the dark season and still managing to take great photos.
Read MoreIt goes without saying: we are a product of our environment. Someone who champions this idea and made a business empire out of it is Marie Kondo, the creator of the KonMari method that has taken the world by storm since her book, ‘The Life-Changing Magic of Tidying Up’ hit stores almost a decade ago. While her professional flex is being an organizing consultant, the value of her work actually lies in the power of shifting your perspective, which is why her clients never relapse back into messiness!
Read MoreWe’re always thinking of ways to elevate our clients’ brands and a marketing strategy that’s constantly overlooked is actually the use of blogs. Not only is it simple and affordable, it’s really effective in reinforcing your brand identity and driving sales! If you already have a website, then blogging is definitely something you should consider doing to enhance the value of both your site and brand.
Read MoreIf you’re not having a hard time choosing the right typefaces for your brand, you’re doing it wrong. In this world, there are about as many fonts as there are personalities out there, and it’s such a challenge to find THE one that complements your brand perfectly.
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