PR Trends that are worth following in 2019
Typography 101: What fonts say about your brand
By the time 2019 rolls around, 2.77 billion people will be on social media. What does this mean for your brand? On top of running your startup and small business, the challenge to perform on social media can put a strain on your work-life balance. Luckily for you, we’re here to give you a trend cheat sheet so you can stand out from the crowd.
Invest in a Website
If you’re not having a hard time choosing the right typefaces for your brand, you’re doing it wrong. In this world, there are about as many fonts as there are personalities out there, and it’s such a challenge to find THE one that complements your brand perfectly.
Reasons to keep a Passion Project
Before you know it, your brand can be shaped by customers and clients who don’t even know what your brand is all about. Bad reviews are hard to recover from, and you don’t want to damage your image further by engaging with them the wrong way. So how can we protect ourselves from internet hecklers? Here are our top 3 reasons why your business should invest in a website.
Let's talk social analytics!
If you travel really far back to the times when you were in grade school, you may remember “Genius Hour” of “Passion Projects,” a designated time for students to explore their curiosities and interests to their fullest. The nostalgia of free time… isn’t it great that children actually have time to explore their passions?
Organize Your Life
As someone in the communications field it is our job to source the best fit person to represent each brand and well what is trending and what talking about what. It could either take us hours of research to find the perfect fit or simply have a social media analytics app that does it all. Here is our top 3 favourite data tracking apps.
Networking can be fun!
No matter if you’re a part-time freelancer or a full-time one you need tools and apps that are going to help you stay organized. I’m the type of person that can remember a million things off the top of my head but these apps definitely help. I have shared my top favourite time tracking, task management, invoicing, accounting, and contract apps below and why I love them! Oh yeah I forgot to mention they’re all FREE!
Networking has always been hard for us (surprisingly). But, it's how we build connections and found clients. It's a tool that will always come in handy!
These questions always pop into our mind:
"oh... should I introduce myself now?"
"Shit... I only brought 4 business cards and one went into the lucky draw!"
"Ugh.. how do I leave this convo without making it awkward."