One of the biggest social platforms to this date is Instagram. This media outlet allows creators and brands to get their name out there, promote their business, and share with the world what they are all about. Instagram may look like a simple platform where individuals can post whatever and whenever but if you want to be successful in your Instagram game, it takes hard work and planning.
Read MoreContent is king and we all love and live for it! Pumping out relevant content that is on-trend and engaging is an ever-changing puzzle that we strive to get ahead of every single day. Gone are the days where customer satisfaction is based solely on material generated from businesses alone. This is where UGC hits big and it only gets bigger in 2020!
Read MoreIf you have paid any attention to the internet lately you might have heard the name Tik Tok surface around and how fast it is blowing up all throughout social media. This new video app is popular among young adults for making lip-sync, comedy, and talent videos all throughout the world. With the app only releasing in 2016, they already have 1 billion users to this date.
Read MoreGraphic design is everywhere, and it’s such a staple in PR and creative marketing. However, there are times when the same content on social media constantly gets recycled and by the time your brand adopts the “latest” design trend you’ve seen on Instagram, it’s already out of fashion. It’s also difficult to communicate what you want your brand aesthetic to be if you don’t know what you want!
Read MorePublic Relations or PR is a common term that many are familiar with. What exactly does it mean and why is it important to you? Gone are the days when public relations consisted mainly of press releases and press conferences. PR nowadays includes social media management, promotions, blogs and content, and crisis management.
Read MoreIt goes without saying: we are a product of our environment. Someone who champions this idea and made a business empire out of it is Marie Kondo, the creator of the KonMari method that has taken the world by storm since her book, ‘The Life-Changing Magic of Tidying Up’ hit stores almost a decade ago. While her professional flex is being an organizing consultant, the value of her work actually lies in the power of shifting your perspective, which is why her clients never relapse back into messiness!
Read MoreSocial media and YouTube included isn’t just a ‘post’ and then you’ll blow up over night… well not for many of us that is. Today we tuned into the LIVE ‘YouTube Strategy Workshop’ stream hosted by Thinkific with Benji Travis and Sunny Lenarduzzi. Both entrepreneurs started from the bottom and now are at their peak making 7 figures in sales in their businesses. If you missed the 2.5 workshop then take a look at our spark notes!
Read MoreA new year calls for fresh starts. With the entrance of new goals and dreams, vision boards help to guide our way through another year. However, when we think about making a digital vision or mood board, only one place comes to mind: Pinterest. If you’re not a crafter, designer, or bride-to-be, you might have been sleeping on Pinterest thanks to its reputation, but what if we told you that it’s incredibly powerful in something called social referral traffic?
It’s been a long year – 2018 gave us twelve months of lower lows and higher highs, and along with it came a set of new lessons learned. In honour of this year, which brought us another royal wedding, an entirely new album of Ariana Grande bops, and the rebranding of Glo Media, here are 18 quick lessons we learned to enter the new year stronger and wiser.
Read MoreBy the time 2019 rolls around, 2.77 billion people will be on social media. What does this mean for your brand? On top of running your startup and small business, the challenge to perform on social media can put a strain on your work-life balance. Luckily for you, we’re here to give you a trend cheat sheet so you can stand out from the crowd.
Read MoreIf you’re not having a hard time choosing the right typefaces for your brand, you’re doing it wrong. In this world, there are about as many fonts as there are personalities out there, and it’s such a challenge to find THE one that complements your brand perfectly.
Read MoreNo matter if you’re a part-time freelancer or a full-time one you need tools and apps that are going to help you stay organized. I’m the type of person that can remember a million things off the top of my head but these apps definitely help. I have shared my top favourite time tracking, task management, invoicing, accounting, and contract apps below and why I love them! Oh yeah I forgot to mention they’re all FREE!
Read MoreNetworking has always been hard for us (surprisingly). But, it's how we build connections and found clients. It's a tool that will always come in handy!
These questions always pop into our mind:
"oh... should I introduce myself now?"
"Shit... I only brought 4 business cards and one went into the lucky draw!"
"Ugh.. how do I leave this convo without making it awkward."
