Posts tagged glo media
Tips For Elevating Your Next Go-To-Market Strategy

Crafting a successful go-to-market (GTM) strategy is crucial for launching products or services that resonate with your target audience and stand out in a competitive landscape. Whether you’re introducing a new product or revitalizing an existing one, here are some essential tips to elevate your GTM strategy and drive meaningful results.

Read More
The Power of Branding: Creating Memorable Visual Identities

The importance of branding cannot be expressed strongly enough. A good brand identity is the foundation of any successful business, setting it apart from competitors and leaving a lasting impression on customers. At the heart of this identity lies visual branding – the art of crafting a unique and memorable visual identity that communicates the essence of a brand. 

Read More
Tips to Perfect the Perfect Product Shots

In today's visually driven world, captivating product photography is essential for grabbing the attention of potential customers. Whether you're selling handmade crafts on Etsy or running an e-commerce store for your business, high-quality product shots can make all the difference in driving sales and building brand credibility. Here are some tips to help you master the art of product photography and capture stunning shots that sell.

Read More
Social Media Trends for 2024

Social media marketing has become integral to businesses because it offers a dynamic, cost-effective, and highly engaging way to connect with customers, build brand awareness, and drive business results. It provides a platform for relationship-building, customer support, and real-time interaction that is crucial in today's digital age. Check out these 5 big trends we predict will happen in the new year!

Read More
UX Strategy: What It Is & Why It Matters

In today's digital age, user experience (UX) has emerged as a critical aspect of product development and business success. Creating seamless and enjoyable experiences for users has become extremely important, and that's where UX strategy comes into play. Keep reading, to explore what UX strategy is, why it matters, and how it can positively impact your business.

Read More
4 Ways on Beating Burnout

Is your inbox full of endless requests that never end? Do you feel like you are constantly putting out more work than you are getting out of it? Or maybe you are just so tired from work all day that you have no balance between a social life or your hobbies because you spend your free time lying in bed all night and on weekends? If you answered YES to those questions then burnout has gotten the best of you.

Read More
Finding Inspiration as a Social Media Manager

As a social media manager, it is your responsibility to not only keep up to date with the latest trends but to also use your creative skills to create something that is worth engaging with. For content marketers and social media managers, coming up with fresh and new content for clients can be difficult and repetitive month after month especially if the client isn’t working on anything new. Click here to level up your social media posts with these inspiring content ideas!

Read More
Social Media Trends in 2023

If there is one thing that is always changing, its definitely social media and all the trends that come and go with it. In 2022, we saw a huge shift in the type of content produced. The first being more short form videos and the second, true authenticity. The newest and hottest app at the moment, BeReal is sweeping the internet and Gen Z’s and Millennials are living for it. This relatable app has made social media fun again without all the filters, hashtags, and the constant battle for likes and follows. 

Read More
The GLO Guide to Working With Agencies

So you’re thinking about working with a digital marketing or creative agency as you continue to grow your business – great! Oftentimes, it’s much more affordable to outsource your work to an agency than it is to hire an in-house team when you’re first starting out. An entire team of experts is at your fingertips, and you’ll be able to reclaim the luxury of time back into your own hands! Click to read all about it.

Read More
Choose the Right Brand Colours and Logos for Your Business

If you ask us, branding is the most exciting part of starting a business! However, for those who are less marketing savvy, it can also be one of the greatest challenges. When it comes to making your mark, having the right logo and visual identity to match your business’ purpose is so important. Read on to find out how to choose your brand colour and logo style!

Read More
How the Metaverse Will Change Social Connection

The Metaverse, you have probably heard your friends and family talk about this but first off what exactly is it? And how will it change the way we have a social connection between everyone in the next couple of years? If you are a frequent user of all social media platforms then you have probably seen the term metaverse floating around.

Read More
How Influencer Marketing Is a Key Lead/Revenue Driver

Influencer marketing has achieved unprecedented growth in recent years and more businesses are catching on and hopping onto the trend. There is no denying that this tactic of marketing is allowing businesses to enhance not only their brand recognition but also consumer trust and potential for opportunities. If you’re a brand that wants to increase your presence in the digital space you should start thinking about incorporating influencer marketing into your overall strategy.

Read More