Resources
Glo Magazine - Branding Issue
In celebration of our two year anniversary, we launched a Digital Marketing digital magazine. This issue touches specifically on branding trends, a guide on how to add gifs to Instagram, examples of clients in a variety of industries that maximize their branding potential, and more.
Glo Magazine - Let’s Talk Money
This is our second Glo Magazine issue! 2021 will definitely be all about taking what we learned from 2020 and showcasing that growth. We all faced financial hardships this past year and it’s time to be smart with our money. This issue touches on making smart money choices, 2021 marketing budgets, how to prioritize your finances (start-up edition), the importance of a Facebook Pixel, a Fool-Proof Facebook Ad Strategy, and interviews with Helen Ki and Lance Barrett.
Market Segmentation
Defining your target market is key when you want to run a successful campaign and maximize your budget. It all starts with really getting to know groups of your customers on a deeper level: Who are they? What are their purchasing behaviours? What are their deepest, darkest secrets? Find out what the 5 basic forms of consumer market segmentation are through our guide. The more you know about the market, the better you can differentiate yourself from the competition!
SEO Made Simple
If you don't want to end up on the second page of Google search we highly recommend you to check out our SEO 101 IGTV & Blog Post and download this Free SEO Resource too! SEO is another beast in itself and sometimes the hardest thing to grasp when starting your business, but once you have a better understanding it will be a breeze. Let’s get you on the first page on google!